Research
Working Papers
- Success and Survival in Livestream Shopping.
- with Weiqing Zhang, Xiao Liu, Eitan Muller, and Feiyu Xiong
- Major Revision at International Journal of Research in Marketing
- The Power of Livestream Shopping: Boosting Revenues and Catalyzing Spillovers.
- with Weiqing Zhang, Xiao Liu, and Eitan Muller
- Under Review
- The Usage and Impact of Differentiation: Evidence from an Online EdTech Platform.
- with Tülin Erdem, and Masakazu Ishihara
- Job Market Paper
- The Effect of Acquisitions on Product Innovativeness, Quality, and Sales Performance: Evidence from the Console Video Game Industry (2002-2010)
- with Masakazu Ishihara, and Joost Rietveld
Publications